When you shop through links on our site, we may earn an affiliate commission. This educational content is not intended to be a substitute for professional advice.
Best Toner For Yellow Hair (2025 Update)
Getting that perfect blonde shade or getting rid of brassy yellow undertones in your hair can be a challenge. But using the right toner can make all the difference in achieving your hair goals. With so many options on the market, how do you know which is the best toner for yellow hair? When shopping for a toner, there are a few key factors to consider.
First, assess your hair’s current shade and undertone. Is it brassy yellow or more of a golden tone? Cooler hair calls for a purple-based toner while warmer hair benefits from blue-based formulas. You’ll also want to take your hair’s porosity into account. More porous hair absorbs more toner while dense hair requires a stronger formula.
Next, think about the look you’re trying to achieve. Do you want a bright platinum, icy blonde or more of a natural beige tone? A toner that is too light or dark can leave hair with unnatural results. And don’t forget to consider the application method. Toners come in different formats like shampoos, glosses, creams, and foams.
The right toner can keep your blonde hair looking salon-fresh between coloring appointments. But how do you sort through the many products to find your perfect match? Will it cancel unwanted yellow tones or leave hair brassy? Does it actually brighten and neutralize warmth? These are questions consumers must ask to ensure they achieve their desired results. Finding the ideal toner for your specific hair needs may require some trial and error. But with the right formula, you can fight brassiness and get the gorgeous, luminous locks you want.
20 Best Toner For Yellow Hair (20 Sellers)
| Product Image | Product Name | Features | Check Price |
|---|---|---|---|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
||
|
|
|
Reviewers Noted:
Pleasant scent . Doesn’t dry hair out . Adds shine . Moisturizing . Controls frizz
Features:
- Treatment blonde enhance toning.
- Blonde enhancing.
- Color toning.
Reviewers Noted:
Search . Easy to apply . Scent . Gentleness . Application quality
Features:
- 1x 10ml hair colour drop it toner bottle.
- 1x silicone mixing bowl.
- Internal instructions how to apply: 1.
Reviewers Noted:
Search . Easy to apply . Pleasant scent . Gentle . Application quality
Features:
- Ammonia free demi-permanent toner helps eliminate brass and adds cool tones to reduce unwanted warmth for a long lasting anti brass result and help you maintain your multi-faceted shimmering blonde…
Reviewers Noted:
Search . Attractive . Easy to apply . Scent . Craftsmanship
Features:
- Give your hair a stunning makeover with this permanent toner
- Cream formulation provides a convenient and even application
Reviewers Noted:
Search . Easy to apply . Scent . Gentleness
Features:
- Permanent cream toner
- Details
- Use after pre-lightening or to refresh blonde tones for even, blended results
Reviewers Noted:
Search . Easy to apply . Gentleness . Unpleasant scent . Application quality
Features:
- 5x lighter: the most advanced blonding system that lightens hair up to 5 levels
- Bleach free: a conditioned, soft and glossy finish with no bleach
- With shimmer lights conditioner: tones down brassiness and helps maintain brightness on lightened hair
$9.97
3.6
Reviewers Noted:
Search . Easy to apply . Pleasant scent . Gentle . Application quality
Features:
- Just 1 application keeps brass away for up to 3 weeks. perfect for in-between salon visits
- High-speed technology gives gorgeous cooling tone in as little as 5 minutes
- Built-in, conditioning polymers reinforce & nourish lightened strands for a softer, smoother, shinier, blonde result
Reviewers Noted:
Search . Tastes good . Easy to apply . Scent . Gentleness
Features:
- The advanced formulation helps provide fade-resistant color to your hair
- Liquifuse technology helps retain the color for a longer duration
- This permanent hair toner helps you create a vibrant look
$10.99$7.99
4.3
Reviewers Noted:
Search . Pleasant scent . Ease of application
Features:
- Product dimensions: 3 x 2 x 6 inches
- Learn more
- Item model number
$10.77
4.5
Reviewers Noted:
Search . Pleasant scent . Easy to apply . Gentleness . Longevity
Features:
- Contains support polymers
- All blonde toner can be mixed together to create their own individual looks
- Can be mixed with the blonde brightening and weisskaschierungs creme
$14.95
4.7
Reviewers Noted:
Search . Easy to apply
Features:
- Get shiny and natural-looking hair tone with the help of this advanced formula
- This high-speed toner provides moisturization to your hair
- Embrace your love for animals with this cruelty-free product
$5.99
4.3
Reviewers Noted:
Search . Gentleness . Scent . Ease of application
Features:
- Level up the blond tone of your hair with the help of this toner
- Infused with acai and papaya extract to provide hair nourishment
- The advanced formula of this toner offers hair moisturization
Reviewers Noted:
Search . Pleasant scent . Easy to apply . Gentleness . Longevity
Features:
- Intermixable with all blondme bond enforcing lifting and white blending shades
- Suitable for pre-lightened and naturally blondes bases 9 and lighter
- For use with blondme premium developer 2% and 6%
Reviewers Noted:
Search . Doesn’t dry hair out . Adds shine . Scent
Features:
- Specially formulated for highlighted, bleached, white and natural blonde hair
- Contains 100% vegan ingredients
- Leaves hair looking cleaner and brighter
Reviewers Noted:
Search . Pleasant scent . Lightweight . Adds shine . Moisturizes well
Features:
- Spray product on towel-dried hair, comb through, and style as usual.
- Use as often as needed to maintain cool undertones.
- Use alone or after brass off shampoo, conditioner, or mask.
Reviewers Noted:
Search . Application quality
Features:
- No mixing and no gloves needed, in-shower toning gloss is easy-to-use with just 1 tube, no hassle with up to 15 minute application
- Beautifully enhance and refresh your hair color tone with no commitment color that lasts around 10 days- up to 3 applications in every tube
Reviewers Noted:
Search . Pleasant scent . Ease of application
Features:
- Introducing le secret to keep your hair color looking gorgeous and glossy. enhance tone, boost shine and deeply condition, in 1 step. hair is left looking unbelievably healthy, with a…
Reviewers Noted:
Search . Pleasant scent . Easy to apply . Gentle . Longevity
Features:
- Color refreshing masks by four reasons. details:color depositing toning treatment for colored and lightened blonde hair. its color pigments give your hair a champagne blonde tone and maintain a warm…
Features:
- No, orange, yellow or brassy tones
- Best toner treatment for brassiness
- Blonde, grey, bleached or silver hair
Features:
- High speed blue/violet based toner for achieving platinum blonde on pre-lightened hair
- Mix 1 part toner to 2 parts 6 or 10 volume developer in non-metallic bowl
- Process 5-15 min. depending on depth of pigment desired
1. Ogx Blonde Enhance + Purple Toning Drops 4 Fl Oz
Product Details:
Bust through brassiness! this powerful toning blend helps to brighten blond strands. add to shampoo, conditioner or stylers to help color-correct yellow tones on silver, prelightened or natural blond hair. say buh-bye to brass with ogx blonde enhance+ purple toning drops. this highly pigmented and potent dark purple liquid dispenses into drops to add to your favorite shampoo, conditioner or cream-based styling products. use it to brighten and color-correct yellow tones on silver, prelightened, or natural blonde hair with strengthening ingredients like keratin, purple fig and iris. rinse out or leave in. however you use these customizable drops, banish unwanted, brassy tones. free of sulfated surfactants and parabens.
Specifications:
| Derived Nutrition Claim | Salt Free |
| Derived Nutrition Claim | Soy Free |
| Derived Nutrition Claim | Paraben Free |
| Derived Nutrition Claim | Nitrite Free |
| Derived Nutrition Claim | Dairy Free |
| Derived Nutrition Claim | Nitrate Free |
| Derived Nutrition Claim | Caffeine Free |
| Derived Nutrition Claim | Wheat Free |
| Derived Nutrition Claim | Nut Free |
| Derived Nutrition Claim | Lactose Free |
| Derived Nutrition Claim | Peanut Free |
| Derived Nutrition Claim | Gluten Free |
| Derived Nutrition Claim | Tree Nut Free |
| Derived Nutrition Claim | Egg Free |
| Derived Nutrition Claim | Shell Fish Free |
| Rich Ingredients | Water (Aqua), Glycerin, Hydrolyzed Keratin, Ficus Carica (Fig) Fruit Extract, Iris Germanica Florentina Root Extract, PEG-40 Hydrogenated Castor Oil, Hydroxyethylcellulose, Xanthan Gum, Propylene Glycol, Sodium Citrate, Citric Acid, Phenoxyethanol, Ethylhexylglycerin, Fragrance (Parfum), Ext. Violet 2 (CI 60730). |
| Ingredients | Water (Aqua), Glycerin, Hydrolyzed Keratin, Ficus Carica (Fig) Fruit Extract, Iris Germanica Florentina Root Extract, PEG-40 Hydrogenated Castor Oil, Hydroxyethylcellulose, Xanthan Gum, Propylene Glycol, Sodium Citrate, Citric Acid, Phenoxyethanol, Ethylhexylglycerin, Fragrance (Parfum), Ext. Violet 2 (CI 60730). |
Reviews:
I have thick, wavy blonde hair that is colored (I'm naturally a really dark/dishwater blonde now) and some purple stuff does NOT work on my warm hair. It's stubbornly warm. I mixed a few pumps purple conditioner with 3 drops of these drops and worked it through each section of hair. And I have a lot of hair, so I used a LOT of purple conditioner + these drops. I applied it to dry hair and let it set about 40 min or so. Then I washed with clarifying shampoo and conditioned it really well. Adding the purple drops to the purple conditioner was an amazing pre-wash hair treatment which made my hair so silky… AND it really toned my hair! I can't believe how cool toned it is now! So….. buy this!! It's a deal!Carrie
WHY ISNT THIS LIKE GOING VIRAL YET???? Hands down the best stuff I’ve ever used as far as the purple products go. This is the way to make your hair completely brass free- Take a squirt bottle and pour in a little leave in conditioner. Then put this stuff in. No exact measurement, just whatever you feel is right and soak your hair, put it back in a bun and let it stay in there for as long as you possibly can. And to be honest I even put the stuff straight into my hair by itself with some places and a day and a half later take it out rinse it out and go about my wash routine in the shower and holy crap. I was not expecting this. I’ll never buy anything else ever again to make the brassy tones go away. I’m sold.Jessie
I wanted to love this product so much but it had a major design flaw. Unlike a shampoo or conditioner where you saturate your hair completely, this is a styling product which is impossible to distribute evenly to every strand unless you soak your hair in it. The pigment is amazing and definitely neutralizes all yellow tones, but even when applied to a carrying product, it's still impossible to distribute evenly. The moment it hits your hair it neutralizes the yellow, so you end up with white (or purple) strands mixed with yellow. If you comb your hair in attempt to distribute it, it's too late. And if you add more product to specific sections in attempt to even it out, you can very easily end up with purple patches. The only way I could see this product being used is if you added it to your shampoo or conditioner. I do give the company respect for marketing this though, as I haven't seen pigment drops elsewhere.laura.m
2. Shrine Drop It Vegan & Cruelty-Free Semi-Permanent Hair Toner Color Toning Drops – White Blonde – 0.34 Fl Oz
Product Details:
Enhance your blonde with an icy-cool refresh without stepping foot in a salon. shrine’s drop it toner in white blonde works to neutralise brassy or yellow tones with blue and purple pigmented drops that you can tailor. the toning drops are designed to be added to your conditioner of choice and applied to just-shampooed, damp hair for 10 minutes. equipped with a pipette and silicone mixing bowl. vegan. cruelty-free.
Specifications:
| Assembled Product Dimensions (L x W x H) | 4.80 x 3.00 x 5.00 Inches |
Reviews:
I don't normally leave reviews, but this one deserves one. My hair had a balayage in December that was pink originally. I'm naturally dark brown, so we only needed one round of bleach to get it to the right level for it to be pink. I then decided to let the pink fade out and transition to a corn blonde – quite warm, quite golden. I bought these drops as a way to knock out some of the brassy and orange tones I was seeing between going to the salon. Because this toner is supposed to make your hair white, it has blue and purple in it, which is perfect – better than a blue or purple shampoo. I love that you just mix it with your conditioner. I usually do an Olaplex 3 mask before, then wash it, then condition with the toner every weekend. It takes some trial to get the right intensity. I started with 4 drops, which was a bit more subtle, then went for 6, which left me with a lovely golden blonde – my hair isn't bleached enough for it to go white. There are still some coppery tones, but I suppose that's because different parts of the hair will react to the toner differently. I also don't hate it – it's like having hints of strawberry. Highly recommend for mid-blondes looking for purple or blue shampoo alternatives.Em
I bought this a couple of weeks ago, having read the reviews I was excited. It is extremely easy to use. I applied a week ago, I added 8 drops rather than the recommended 6 as I'd put more conditioner in than was needed. The resulting colour was much darker than expected however still a lilac shade (perhaps more blue tones than pink). It does not take on all of the hair, so mine ended more like highlights (which i was disappointed in as wanted whole hair lilac so knocked a star off), however this also happens when the hairdressers does their lilac toner on my hair. I've washed my hair twice and it has faded quite considerably and the result has made the colour look patchy(so another star knocked off). The good points are it's extremely easy to use, and much less messy than other brands. I think it would also be possible to mix your own colours too, so I will buy one of the pinks next time and add 1 drop to see if it achieves the actual lilac tone I had wanted.Hannah66
I spent ages trying to figure out which toner to get following an over-bleached half head balayage, which had left my hair a combination of yellow and white on the top, and with a huge contrast between my brunette natural colour underneath. Having explicitly asked for a warm dark blonde, I was on the hunt for something which would make my blonde hair a bit darker and also add a nice tone to it. I was drawn in by the other reviews referring to this toner being great on over-bleached hair which was either white or yellow, transforming hair into a honey/caramel-blonde – which is what I had asked the hairdresser for. I was half tempted to go back to another hairdressers and pay for a toner but with the cost of living crisis I thought I'd give this a go. I used 4 drops with my normal conditioner, left it on for 10 minutes and honestly there is already a huge huge difference – the tone is so nice and I'm FINALLY happy with my hair colour. I'll keep using this – and will probably try adding more drops next time to see what happens. I never leave reviews but given how many hours I sunk into trying to figure out what to buy – and nearly spent £30 on something else – I thought I'd leave some details in case it helps shorten the search for someone else in my predicament. Went from overbleached yellow/white hair to a warm honey blonde. Really happy.josiemurdoch
3. L'oreal Paris Feria Long-Lasting Anti Brass Power Hair Toner, Champagne Blonde, 1 Application
Product Details:
Ammonia free demi-permanent toner helps eliminate brass and adds cool tones to reduce unwanted warmth for a long lasting anti brass result and help you maintain your multi-faceted shimmering blonde color. conditioning- built-in polymers reinforce lightened strands for a softer, smoother, shinier blonde result. fast high-speed technology reduces unwanted orange and yellow tones and delivers a gorgeous cooling tone in as little as 5 minutes.
Specifications:
| Product Dimensions | 2.46 x 3.25 x 6.25 inches; 5.61 Ounces |
| Country of Origin | Mexico |
Reviews:
I got this product through my first mission involving Topbox Circle. It was to try out Loreal Paris Feria Power Toner in Pearl blonde. This toner adds cooling neutral tones to any blonde for a soft finish. This can be used with and hair type or texture that contains blonde. The instructions are easy to use and there is no chemical smell which is a huge plus. There is plenty of product to use whether you have short or long hair. It's easy to use and the wait time is short. Also while the product is on there is no dripping or burning of any kind. Its fast to wash out and leaves a flowery smell behind. When finished the hair is visibly softer and light to the touch. However for me the only problem I had was it left my hair a lot drier then before I started. My hair did turn out softer and I did notice a slight change in my hair color. Overall it's a pretty straight forward product that's accessible to anyone. I recommend this to anyone with blonde hair that wants to keep it looking good, it does what the box says. #freeproductknoxvillegirl01
I have been using box dye for over 20 years and have done a lot of trial and error. If your hair is light brown/blonde or you have already dyed it and are trying to fix it – it will not work. This is for blonde hair not to fix hair dye gone wrong. You need a lift for that usually, and each individual hair types responds a little differently. Toner sits on top and enhances and usually deepens/softens the existing color (or dye that is already there). It really does help with reddish or strawberry tones which my hair really goes to when I dye it. I am a dark blonde with hidden strawberry/red under it that comes alive with regular dye. This product is amazing. I use the 8UA as a base(darker rooted base) and add highlights. Then I go over it with this to blend it all out. It turns out like a really expensive salon visit. I get a lot of compliments. It takes a few steps, but it is so pretty and worth it.JaninSF
This toner makes my hair shiny and Took my box blonde result of orange/yellow blonde to a beautiful cool toned blonde. I have used this toner 3 times and 2 of the 3 uses I loved the outcome. Note I used different brands of box color so that’s why different outcomes. The 3rd time it toned it to a darker ash but it was still better than what the box dye looked like. Plus after a few washes the darker ash blonde lightened up so it is still great product. I Absolutely recommend this. I have always had my naturally blonde hair highlighted at a salon and decided to try at home dye. Okay well there is a reason to use professional and until I found this toner I thought I would end up at a salon trying get a color correction. This product worked really well and saved me the embarrassment of hideous box blonde.Jj
4. Wella Color Tango Permanent Cream Toners 2 Oz
Product Details:
Wella color tango permanent masque toner ct14 champagne 2 oz even tone technology lifts and tones in one easy step for even results achieve smooth, shiny, blended results. wella color tango toners are the final step for pre-lightened hair to achieve your desired warm or cool look. adds shine and leaves hair smooth thanks to our even tone technology
Specifications:
| Toner Type | Permanent |
| Product Form | Cream |
| Weight | 2 oz |
| Technology | Even Tone |
Reviews:
Let me start by saying that I'm not a professional. Have I dyed my hair 10 billion times sure. But just because it didn't work for me doesn't mean it's necessarily the product's problem it could be operator error. So I've been going through the internet trying to find any possible way to get my hair white most of it's white part of it's white okay. The top layers wait and to be honest with you I'm not entirely sure how I got it to white. I was told to use while I t18 with a 20 volume developer which I purchase is Sally's. My One Stop shop for all of my hair dying needs. And I'm not mad at it I'm just not convinced that this is the product for me for the desired outcome that I'm looking for. Aside from that being that it is chemical I'm going to suggest using a hair mask after using other than that damage is minimal. But like I said everybody's different however my hair is taking quite to beat me and although I got it cut it has not fallen out yet.sarah.m
I can see/hear Brad Mondo screaming and cringing at T18 but I'm an ashe blonde and it REALLY does take the brassy tones out of my hair. I also have well water where we live so it does a number on my color so I'm always looking for products that won't destroy my hair or dry it out too much. These , while drying, aren't awful..I use a good hair mask and bonding treatment afterward and the brassiness is gone for a few weeks. Definitely worth a try if you're really an ashe blonde!kate.c
These toners work well but they smell awful! Beware of that. They're also really runny and they go dark really quickly so you'll want to get this product all up in your hair as quickly as possible. The best way I've found to do this is by making a toning shampoo: mix the toner and developer, then add a few capfuls of shampoo (you can add some water too if you want to make it runnier), then hang your head over the sink and lather it in quickly. You'll want to watch your hair to see how fast it is developing. You might only need 5 minutes or you might want 15. Just keep an eye on it! I used a mix if T18, T27, and the cooling violet 050 on freshly bleached level 8-9ish hair and it toned beautifully. I later switched to using the permanent gel with a low developer as I found it easier to apply to roots only and the colour lasts longer. But if an all-over quick toning job is what your after, this is it.member-b7e4b
5. Permanent Cream Toner Shimmer Lights Platinum Ice
Product Details:
Shimmer lights permanent cream toner has a silky consistency for easy application. use after pre-lightening or to refresh blonde tones to neutralize brass for even, blended results. provides multidimensional cool blonde results with enhanced shine. platinum ice provides silvery shades of cool blonde. can also be used on gray or silver hair to gloss and tone. 2 oz.
Specifications:
| Derived Nutrition Claim | Salt Free |
| Derived Nutrition Claim | Soy Free |
| Derived Nutrition Claim | Paraben Free |
| Derived Nutrition Claim | Nitrite Free |
| Derived Nutrition Claim | Vegan |
| Derived Nutrition Claim | Dairy Free |
| Derived Nutrition Claim | Nitrate Free |
| Derived Nutrition Claim | Vegetarian |
| Derived Nutrition Claim | Caffeine Free |
| Derived Nutrition Claim | Wheat Free |
| Derived Nutrition Claim | Nut Free |
| Derived Nutrition Claim | Artificial Color Free |
| Derived Nutrition Claim | Oil Free |
| Derived Nutrition Claim | Lactose Free |
| Derived Nutrition Claim | Peanut Free |
| Derived Nutrition Claim | Gluten Free |
| Derived Nutrition Claim | Tree Nut Free |
| Derived Nutrition Claim | Egg Free |
| Derived Nutrition Claim | Shell Fish Free |
| Rich Ingredients | AQUA/WATER/EAU, PROPYLENE GLYCOL, CETEARYL ALCOHOL, TRISODIUM ETHYLENEDIAMINE DISUCCINATE, AMMONIA, AMMONIUM SULFATE, SODIUM SULFATE, DICETYL PHOSPHATE, CETETH-10 PHOSPHATE, STEARETH-200, SODIUM SULFITE, ASCORBIC ACID, PARFUM/FRAGRANCE, SODIUM HYDROXIDE, XANTHAN GUM, DISODIUM EDTA, TOLUENE-2,5-DIAMINE SULFATE, RESORCINOL, M-AMINOPHENOL, P-AMINOPHENOL, HYDROXYETHYL3,4-METHYLENEDIOXYANILINE HCL, 2,4-DIAMINOPHENOXYETHANOL HCL. |
| Ingredients | AQUA/WATER/EAU, PROPYLENE GLYCOL, CETEARYL ALCOHOL, TRISODIUM ETHYLENEDIAMINE DISUCCINATE, AMMONIA, AMMONIUM SULFATE, SODIUM SULFATE, DICETYL PHOSPHATE, CETETH-10 PHOSPHATE, STEARETH-200, SODIUM SULFITE, ASCORBIC ACID, PARFUM/FRAGRANCE, SODIUM HYDROXIDE, XANTHAN GUM, DISODIUM EDTA, TOLUENE-2,5-DIAMINE SULFATE, RESORCINOL, M-AMINOPHENOL, P-AMINOPHENOL, HYDROXYETHYL3,4-METHYLENEDIOXYANILINE HCL, 2,4-DIAMINOPHENOXYETHANOL HCL. |
Reviews:
I received this product free from Influenster in return for my honest review. After using the Clairol Plex Lightner, I was super excited to use this on my friend's hair because she was ready for a new look. It just didn't give the cool beige tones she was really looking for. Instead it retained a slight orangey tone. We tried leaving it on a little longer to see if that helped, but it ended up making no difference. I don't think the product is bad, but it just didn't work for my friend and me. As you can see in the pic, her hair isn't really a cool beige, it still has more yellow tones to it than what she would have liked.
I recieved the shimmer lights an cool beige toner for testing purposes from Influenster. Ive been using at home hair color for 2 years so I decided to test this out. The instructions givin to me in my kit were not the best. So I started with the measurements given to me … it was not enough product to cover all my air. I realized this after covering the front first, my hair quickly turned orange an since the back of my head wasn't covered enough I rinsed it out after being in for 15 mins. Thankfully they did include enough product to re apply, after looking up better instructions I tried again. The color results were much better but faw from perfect. This whole process took hours an lots of showers to complete. The side effects included very dry brittle hair. I used a few repair kits an a hair cut helped. I recommend looking up the directions from the company.krista.s
I received the Shimmer Lights Lightening System from Influenster in exchange for my honest opinion and I am very grateful they sent it to me! I ended up doing a few highlights in my hair with the plex lightener, cream toner, and the plex treatment and am incredibly impressed with the results. The products were all easy to use and the last time I used any bleach my hair was absolutely fried but with this system my hair still feels healthy! I would say the only downside is that the toner I got is very cool toned and I have warm undertones and they only had three color options on Sally Beauty but if they had more shades I would give five stars in a heartbeat! Overall very impressed and happy with these products and will use them again the next time I color my hair! Highly recommend.katherine.d
6. Clairol Blonde It Up Crystal Glow Toner, Luminous Pearl
Product Details:
Meet blonde it up, our most advanced blonding system that lightens hair up to 5 levels with no bleach. what's the secret? our patented aminolift technology lightener effectively lifts pigments inside the hair, while the aminoglycine complex helps protect hairs natural keratin and protein, and helps keep its structure intact. the results? hair up to 5 levels lighter without the side effects of bleaching, with a conditioned, soft and glossy finish.
Specifications:
| Units in Package | 1 |
| Directions | Use immediately after lightening for a cool neutral tone or 1-2 weeks later to prevent brassy tones. |
| Ingredients | Aminolift Lightening Cream: Aqua/Water/Eau, Ammonium Carbonate, Propylene Glycol, Cetearyl Alcohol, Glycine, Sodium Hydroxide, Dicetyl Phosphate, Ceteth-10 Phosphate, Steareth-200, Parfum/Fragrance, Sodium Sulfite, Xanthan Gum, Ascorbic Acid, Disodium EDTA. Activator: Aqua/Water/Eau, Hydrogen Peroxide, Paraffinum Liquidum/Mineral Oil,, Cetearyl Alcohol, Sodium Cetearyl Sulfate, Phosphoric Acid, Salicylic Acid, Disodium Phosphate, Disodium Pyrophosphate, Sodium Stannate, Etidronic Acid. Cc Colorseal Conditioner: Aqua/Water/Eau, Bis-Hydroxy/Methoxy Amodimethicone, Stearyl Alcohol, Cetyl Alcohol, Stearamidopropyl Dimethylamine, Glutamic Acid, Parfum/Fragrance, Benzyl Alcohol, Citric Acid, Dicetyldimonium Chloride, Propylene Glycol, Benzyl Benzoate, Histidine, EDTA, Sodium Chloride, Hexyl Cinnamal, Linalool, Magnesium Nitrate, Trimethylsiloxysilicate, Methylchloroisothiazolinone, Magnesium Chloride, Methylisothiazolinone. Shimmer Lights Conditioner: Aqua/Water/Eau, Acetamide MEA, Glycol Distearate, Stearalkonium Chloride, Cetyl Alcohol, Glycol Stearate, Polysorbate 20, Hydroxyethylcellulose, Parfum/Fragrance, Phenoxyethanol, Alcohol Denat., Methylparaben, Ext. Violet 2, Propylparaben, Amyl Cinnamal, Benzyl Salicylate, Eugenol, Imidazolidinyl Urea, Linalool, Coumarin, Polysorbate 60, Disodium Phosphate, Sodium Phosphate. |
| Warnings | Caution: Can cause skin irritation in some individuals. Read and follow instructions on enclosed leaflet. Contains hydrogen peroxide. Avoid contact with eyes and skin. If contact occurs, rinse immediately with water. Wear suitable gloves. This product must not be used for highlighting/bleaching the eyelashes or eyebrows; to do so may cause blindness. Do not use under the age of 16 or if you have irritated scalp or skin or if you ever experienced reactions after hair highlighting/bleaching. Keep out of reach of children. Caution: Contains hair colorants. Do not apply this product if: – you have ever experienced any reaction after coloring your hair, – you have experienced a reaction to a temporary black henna tattoo in the past. Avoid contact with eyes. Rinse eyes immediately if product comes into contact with them. |
Reviews:
Well I usually keep my hair platinum, almost silver, so when I received the Clairol Blonde it Up, Platinum Blonde, I was worried. The color on the chick on the box was not Platinum Blonde in my book or even close. It looked brassy and 1 level. My expectations were realistic and I knew what I had signed up for so… Roots were in need of attention so I went for it. I figured that with no bleach and a different, less damaging delivery method that the worst that could happen was an obviously bad, at home, unprofessional die job. I am completely sold on this product. I left it on for the entire 60 minutes for developing because I thought it would definitely need it. I usually use chemicals that lift 8× and can be and are damaging. Clairol Blonde it up, Platinum Blonde, the one that looks almost strawberry Blonde on the box, did better than my usual system and with no brassiness! A lightening product that doesn't damage hair, even previously repeatedly bleached hair, changes the game. The roots actually looked more natural, for bleached hair, than what I have been doing for more than 20 years. No hair fall AWESOME and my hair actually feels better than before I used it! I will most definitely be able recommending it to anyone who will listen.christina .t
Clairol – "Blonde it up" was complimentary from Influenster in exchange for an honest review. I'm someone who bleach's my roots every other month. It usually takes two bleachings to achieve my desired platinum color plus a toner. I liked the Clairol for its gentleness and workability. It took my roots from almost black to a light tone blonde in one sitting! That's more than I expected from a no bleach product. I was happy that the processing time was longer than with bleaching. It gave me more time to get it all in. The formula didn't get dry and was super easy to work with, allowing me to make parts in saturated sections if needed. With bleach that's a hard thing to do because of how quickly it dries and tangles my hair. Now the color worked well with my dark virgin roots but honestly didn't do much to the dull yellow from the previous bleaching. It smelled harsh but was noticeably less damaging to my hair and scalp. I will need to use another box in a few weeks(as usual with bleach) and I think it'll be a great overall result. I will be using it again, I'm not sure how iv never tried it before!darcy.d
Im extremely happy with the results of this color! I used this the day I got it sent to me, it came in perfect timing because I wanted to lighten my roots and put some green color in my hair. You can see in the before pictures how I had close to 2 inches of roots. When I applied Clairol’s lightener, I applied only to the roots and left a little space from my scalp. I left on for almost 50 mins (I didn’t cover it up with foil or anything to contain heat) after reading the directions. Then about 15 mins before washing it out I pulled the color a little down the strand and also put it all over my scalp! I am FLOORED with how well it lightened, along with the minimal damage. I am definitely using this again to lighten my roots. The integrity of my hair is still very strong and healthy. This is a way better alternative to bleach if your scalp is sensitive because there was absolutely no burning! If I would’ve covered my hair it probably would’ve processed faster and been MUCH lighter but I couldn’t find anything to do that at the time (winged it). I am extremely happy with the end result and how nice it looks with the green color I added!leah.p
7. Feria Demi-Permanent Toner, Champagne Blonde
Product Details:
Our long-lasting anti-brass power toner that is meant for use after bleach and highlights. this toning solution helps eliminate brass and adds cooling neutral tones for a soft blonde finish. for all hair types and textures with blonde, including salon highlights, balayage and ombre.
Specifications:
Reviews:
I got this product through my first mission involving Topbox Circle. It was to try out Loreal Paris Feria Power Toner in Pearl blonde. This toner adds cooling neutral tones to any blonde for a soft finish. This can be used with and hair type or texture that contains blonde. The instructions are easy to use and there is no chemical smell which is a huge plus. There is plenty of product to use whether you have short or long hair. It's easy to use and the wait time is short. Also while the product is on there is no dripping or burning of any kind. Its fast to wash out and leaves a flowery smell behind. When finished the hair is visibly softer and light to the touch. However for me the only problem I had was it left my hair a lot drier then before I started. My hair did turn out softer and I did notice a slight change in my hair color. Overall it's a pretty straight forward product that's accessible to anyone. I recommend this to anyone with blonde hair that wants to keep it looking good, it does what the box says. #freeproductknoxvillegirl01
I have been using box dye for over 20 years and have done a lot of trial and error. If your hair is light brown/blonde or you have already dyed it and are trying to fix it – it will not work. This is for blonde hair not to fix hair dye gone wrong. You need a lift for that usually, and each individual hair types responds a little differently. Toner sits on top and enhances and usually deepens/softens the existing color (or dye that is already there). It really does help with reddish or strawberry tones which my hair really goes to when I dye it. I am a dark blonde with hidden strawberry/red under it that comes alive with regular dye. This product is amazing. I use the 8UA as a base(darker rooted base) and add highlights. Then I go over it with this to blend it all out. It turns out like a really expensive salon visit. I get a lot of compliments. It takes a few steps, but it is so pretty and worth it.JaninSF
This toner makes my hair shiny and Took my box blonde result of orange/yellow blonde to a beautiful cool toned blonde. I have used this toner 3 times and 2 of the 3 uses I loved the outcome. Note I used different brands of box color so that’s why different outcomes. The 3rd time it toned it to a darker ash but it was still better than what the box dye looked like. Plus after a few washes the darker ash blonde lightened up so it is still great product. I Absolutely recommend this. I have always had my naturally blonde hair highlighted at a salon and decided to try at home dye. Okay well there is a reason to use professional and until I found this toner I thought I would end up at a salon trying get a color correction. This product worked really well and saved me the embarrassment of hideous box blonde.Jj
8. Wella Color Charm Permanent Liquid Toner T35 Beige Blonde 1.4 Oz
Product Details:
Wella colour charm permanent liquid hair toner with liquidfuse technology saturates, penetrates and fuses with the hair to deliver vibrant color that is exceptionally fade resistant. the extra mild formulation is ideal for creating delicate shades of blonde like platinum and beige and neutralizing unwanted warmth after lightening. great for toning pure double processed blondes. vibrant, long-lasting, fade-resistant results long-lasting, true-to-tone color economical 1:2 mix ratio how to use pre-lighten the hair to desired level before applying toner. mix 1 part wella colour charm toning color with 2 parts 20 volume wella colour charm developer. apply to towel dried hair then, develop for up to 30 minutes. check frequently to see if desired results are achieved. you can customize the toner formula by intermixing shades. for example, if you want a shade that is in between an ash tone and a warm tone, try mixing equal parts of t-18 and t-14 with equal parts of t-11 or t-35.
Specifications:
| Product Type | Hair toner |
| Area of Application | Hair |
| Product Form | Liquid cream |
| Permanency | Permanent |
| Technology | Liquifuse |
Reviews:
As many of us, during the lockdown, I get bored and try to dye my hair grey. At first, I just dye it without bleaching and didn't turn out well. After the bleaching I got horrible yellow undertone and then I order this product. Now I have beautiful dark blonde dye with greyish tone, Wella did miracle and kill 90% of yellow. Product is easy to use, smell is quite harsh and hair is quite dry after using it – just use good Keratine mask after and don't use product on very dry/damaged hair. But overall result is great. I just order it again, because I can't buy it in my Country . Pros: Great value to price Professional results Kill yellow undertons Beautiful ash/grey color Easy to use and apply Easy instructions Cons: Harsh Smell Hair become quite dry, but this can be fixed with few Keratine treatments Overall: I love this product and resultscasiopeia25
Let me start by saying that I'm not a professional. Have I dyed my hair 10 billion times sure. But just because it didn't work for me doesn't mean it's necessarily the product's problem it could be operator error. So I've been going through the internet trying to find any possible way to get my hair white most of it's white part of it's white okay. The top layers wait and to be honest with you I'm not entirely sure how I got it to white. I was told to use while I t18 with a 20 volume developer which I purchase is Sally's. My One Stop shop for all of my hair dying needs. And I'm not mad at it I'm just not convinced that this is the product for me for the desired outcome that I'm looking for. Aside from that being that it is chemical I'm going to suggest using a hair mask after using other than that damage is minimal. But like I said everybody's different however my hair is taking quite to beat me and although I got it cut it has not fallen out yet.sarah.m
These toners work well but they smell awful! Beware of that. They're also really runny and they go dark really quickly so you'll want to get this product all up in your hair as quickly as possible. The best way I've found to do this is by making a toning shampoo: mix the toner and developer, then add a few capfuls of shampoo (you can add some water too if you want to make it runnier), then hang your head over the sink and lather it in quickly. You'll want to watch your hair to see how fast it is developing. You might only need 5 minutes or you might want 15. Just keep an eye on it! I used a mix if T18, T27, and the cooling violet 050 on freshly bleached level 8-9ish hair and it toned beautifully. I later switched to using the permanent gel with a low developer as I found it easier to apply to roots only and the colour lasts longer. But if an all-over quick toning job is what your after, this is it.member-b7e4b
9. Garnier Hair Care Nutrisse Ultra Color Blonde Anti-Brass Toner, 5.1 Fl. Oz.
Product Details:
Specifications:
| Derived Nutrition Claim | Salt Free |
| Derived Nutrition Claim | Paraben Free |
| Derived Nutrition Claim | Nitrite Free |
| Derived Nutrition Claim | Vegan |
| Derived Nutrition Claim | Dairy Free |
| Derived Nutrition Claim | Nitrate Free |
| Derived Nutrition Claim | Vegetarian |
| Derived Nutrition Claim | Caffeine Free |
| Derived Nutrition Claim | Wheat Free |
| Derived Nutrition Claim | Artificial Color Free |
| Derived Nutrition Claim | Lactose Free |
| Derived Nutrition Claim | Peanut Free |
| Derived Nutrition Claim | Gluten Free |
| Derived Nutrition Claim | Egg Free |
| Derived Nutrition Claim | Shell Fish Free |
| Rich Ingredients | 1200750 WATER, CETEARYL ALCOHOL, BEHENTRIMONIUM CHLORIDE, AMODIMETHICONE, CETYL ALCOHOL, C12-15 ALKYL BENZOATE, GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE, RIBES NIGRUM SEED OIL/BLACKCURRANT SEED OIL, TOCOPHEROL, SODIUM HYDROXIDE, HYDROXYETHYLCELLULOSE, HYDROXYANTHRAQUINONEAMINO-PROPYL METHYL MORPHOLINIUM METHOSULFATE, OLEA EUROPAEA OIL/OLIVE FRUIT OIL, TRIDECETH-6, CHLORHEXIDINE DIGLUCONATE, FUMARIC ACID, BENZYL ALCOHOL, ISOPROPYL ALCOHOL, FRAGRANCE, PERSEA GRATISSIMA OIL/AVOCADO OIL, CITRIC ACID, BUTYROSPERMUM PARKII BUTTER/SHEA BUTTER, CETRIMONIUM CHLORIDE, GLYCINE SOJA OIL/SOYBEAN OIL. |
| Ingredients | 1200750 WATER, CETEARYL ALCOHOL, BEHENTRIMONIUM CHLORIDE, AMODIMETHICONE, CETYL ALCOHOL, C12-15 ALKYL BENZOATE, GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE, RIBES NIGRUM SEED OIL/BLACKCURRANT SEED OIL, TOCOPHEROL, SODIUM HYDROXIDE, HYDROXYETHYLCELLULOSE, HYDROXYANTHRAQUINONEAMINO-PROPYL METHYL MORPHOLINIUM METHOSULFATE, OLEA EUROPAEA OIL/OLIVE FRUIT OIL, TRIDECETH-6, CHLORHEXIDINE DIGLUCONATE, FUMARIC ACID, BENZYL ALCOHOL, ISOPROPYL ALCOHOL, FRAGRANCE, PERSEA GRATISSIMA OIL/AVOCADO OIL, CITRIC ACID, BUTYROSPERMUM PARKII BUTTER/SHEA BUTTER, CETRIMONIUM CHLORIDE, GLYCINE SOJA OIL/SOYBEAN OIL. |
| Nutrition Claim | For Hair |
| Storage Instructions | STORE BETWEEN 50° AND 80°F. |
Reviews:
Being that I color my hair blonde a lot I'm no stranger to purple shampoo and conditioner pretty much anything that removes brassy colors I am all for. I loved the creamy nourishing purple treatment cream, it reminded me of an expensive hair mask I'd buy to help tame/tone the orangish shades. It has a nice fruity but not overwhelming or chemically scent. I will definitely continue to use!Maranda_418
So I used a bleaching kit for that platinum blonde look. My results were a little too brassy, more in some spots than others. This anti-brass treatment has truly helped! Things actually turned out better than I had expected when using this conditioner. I absolutely love the ingredients. I feel the oils infused in this did wonders for my hair. I love the smell, and that it's purple in color. I didn't need a big amount to apply to my long hair. I am very impressed with this, and happy to have been sent a sample. I will most certainly buy this and use it ever time I do a touch up or redo a bleaching.SweetpeaLori
So I've been a blonde several times in my life. Each time I've dyed my hair blonde, I'd soon realize the stress of managing the bright vibrance of the initial color. I am a professional stylist and would run across other dyed blondes (Both Male and Female) who would have the same issues. This product not only worked on my 4c naturally coily hair, but also on a male clients super straight hair. Granted, this model/actor only sported blonde tips for an ombré effect, he still allowed me to test the product out on him before a shoot. His hair went from this unruly brassy mess, to a tamed perfectly moisturized coif afterward. *I'll add in some close ups so that you can see for yourself* Every Stylist understands that purple shampoos and conditioners neutralize the warm shaded base of blonde hair types and hides brassy tones that often sneak up after one or two washes. This product is no different in that aspect. The only noticeable difference is that it actually leaves kinker more coily hair manageable and vibrant for days on end in comparison to it's more expensive competitors. ***I wish that we would've had longer to test the product before having to give a review. I have a show right around the corner and I would've have loved to see how well this product held up when it comes to runway/stage lighting. Perhaps look into more in depth reviews with extended timing or more questions for professionals. Key Notes: 3C and higher Hair Types will have to use more of this product to really notice a difference in comparison to straighter hair types. If you use heat (not direct but a blow dryer ) after applying this product you can achieve softer more longer lasting results. Straighter Hair Types need to really be careful how often they use this product because it seems to weigh down hair over time. *Honestly – Anti-Brass Treatment is nothing more than a glorified purple based conditioner. The difference. It's richer. I recommend this formula over various others.The Beauty Hokagé
10. Schwarzkopf Professional Blond Me Blonde Toning – Ice – 2.1 Oz
Product Details:
Hair toner is a product used on hair after it has been subject to strong chemical bleaching and lightening processes in order to get rid of brassy hair tones. the toner works most noticeably on light hair as it does not lift or permanently alter the color of hair, but rather adds a tone over it. this means that it can help you achieve true platinum blonde hair, silver hair, or any number of different pastel hair colors. as the key to achieving beautiful and vivid hair colors, it’s surprising that so few people know about toning hair.
Specifications:
| Assembled Product Weight | 10.05 lb |
Reviews:
I have had blonde hair for a very long time and got a crazy idea to dye it black. I regretted it soon after. I research the internet and got depressed from what I heard. Seemed like it would be impossible to go all the way back to blonde or it would take forever and not without damage. I first used the professional bond building premium lifting power and got my hair to light orange and yellow. I then used the steel blue and I was shocked this stuff is crazy good! It took all the orange out! I have never had a toner work so well. I will never use anything else. Thank you Schwarzkopf for making such an amazing product!Lisa
I am 90% white. Just easy spraying and blow drying creates a delicate pastel lavender that is so flattering and exciting. People complement me on my hair and want to know how I got such a perfect tone. If you want subtle use a little. Make it intense by using it on dry hair. Can't wait to try the strawberry. It has a lovely light fragrance that won't make you nauseous like those cheap spray cans. I think it will last a long time. I use the color enhancing shampoo. Love it. I really enjoy Schwarzkopf products.ps24q
11. Pulp Riot High Speed Toner 3 Oz, Icy
Product Details:
Pulp riot high speed toner – icy 90mlpulp riot highs speed toners are beautiful as a final colour step or use them to prep the canvas before applying pulp riot semi-permanent colours. designed with the artist in mind, their progressive nature offer a complete range of shades. meaning, get beautiful colour results in 5 minutes or leave up to 20 minutes for deeper pigmentation. using the highest quality, vegan ingredients chosen for their reparative and restoring properties, stylists achieve their custom tones while maintaining and improving the integrity of compromised hair.
Specifications:
| Product Type | Toner |
| Area of Application | Hair |
| Package Weight | 3 oz |
| Cruelty-Free | Yes |
| Vegan | Yes |
Reviews:
This is your one mixture toner , no need to buy 2-3 different colors to make one ! It’s great , just use different mixing ratios like 1:1-4 parts color depending on desire results. Seriously 5 minutes or less you or your client have the perfect tone without the harsh scents or harshness on hair and scalp! Also it will last between colors ! Just remember use a good color care shampoo and conditioner like with any colored hair !bettye.r
i used two pulp riot toners and will review both here. icy worked well on my hair, which was lifted past a 10. It was not perfect however, and did not give the results I wanted. It did not have as much of a purple tone as i needed to counteract the warmth in my hair. I have a lot of warm overall, and everything always pulls gold. Eventually, I was able to obtain pulp riot moonstone, which was a new product and not out when I originally decided to bleach and tone my hair. These toners are high speed, and you can apply them when your hair is wet. In fact, I encourage it, as it worked much better for me as I was able to spread the product out more. The initial mix looks beige, but the cool purple toned colors come through later ICY resulted in a more white vanilla pudding shade. (left) MOONSTONE pushed my hair to a white silver color. (right)meghan.o
I use two shades of the High Speed Toner to achieve silvery-white platinum so this review is for both the Moonstone and Icy shades. I lift my hair to a pure level 10 and then do a stand-alone Fanola Fiberfix treatment (equalizes porosity and primes the hair for toning). After my hair dries from that, I mix 10g of Moonstone with 5g of Icy and then 30g of 6 volume developer and leave it on for 15 minutes. It comes out such a perfect snow-white color that glows silver in the light. I love that the color is so reliable and actually
12. Blond Brilliance Platinum Perfect Blond Ammonia Free Toner
Product Details:
Specifications:
| Product Category | Haircare |
| Product Type | Toner |
| Area of Application | Hair |
| Ammonia-Free | Yes |
| Processing Time | Up to 15 minutes |
Reviews:
I tried the plaitnum toner from this brand last time and decided I'd add in a little lilac to cool the toner even more. It turned out stunning! I've always been recommended but it doesnt work anywhere near as good as this! My hair went from the bleached yellow tone to a stunning cool blonde/silver. I love dying my hair crazy colors but since I found this toner I want to stay blonde!shannon.p
IF YOU WANT THE SILVER GRAY, HERE YA GO! I used this stuff and by complete accident (or carelessness) I ended up with with silver hair. I’ve always used wella toner when toning my blonde and decided to switch it up because I’m never satisfied with it, because I always feel like I could be more blonde. So I followed the directions to mix it up, but the timing is shorter than wella. Well, 35 minutes later my hair was gray and trendy 🤷🏼♀️😅paige.p
13. Schwarzkopf Blondme Blonde Toning – Ice 60ml
Product Details:
Pastel toning for blonde tone enhancement or neutralization of unwanted warm tones. low ammonia content. intermixable with all blondme hi-lighting, lifting, and white blending creams. pure mix option for clear pastel tone effects. designed to work in combination with blondme premium developers. blonde toning – intermixable pastel toners for endless creativity. suitable for pre-lightened bases and natural base 9 or lighter. designed to work in combination with blondme premium developers. t-ice – anti yellow effect and cool blonde tone.
Specifications:
| Is Discontinued By Manufacturer | No |
| Product Dimensions | 2.36 x 9.84 x 3.15 inches; 0.04 Ounces |
Reviews:
I have had blonde hair for a very long time and got a crazy idea to dye it black. I regretted it soon after. I research the internet and got depressed from what I heard. Seemed like it would be impossible to go all the way back to blonde or it would take forever and not without damage. I first used the professional bond building premium lifting power and got my hair to light orange and yellow. I then used the steel blue and I was shocked this stuff is crazy good! It took all the orange out! I have never had a toner work so well. I will never use anything else. Thank you Schwarzkopf for making such an amazing product!Lisa
I am 90% white. Just easy spraying and blow drying creates a delicate pastel lavender that is so flattering and exciting. People complement me on my hair and want to know how I got such a perfect tone. If you want subtle use a little. Make it intense by using it on dry hair. Can't wait to try the strawberry. It has a lovely light fragrance that won't make you nauseous like those cheap spray cans. I think it will last a long time. I use the color enhancing shampoo. Love it. I really enjoy Schwarzkopf products.ps24q
14. Oligo Blacklight Anti-Yellow Violet Shampoo – 8.5 Oz
Product Details:
Specially formulated for highlighted, bleached, white and natural blonde hair contains 100% vegan ingredients leaves hair looking cleaner and brighter oligo blacklight violet shampoo anti-yellow colored/natural blonde 8.5oz/250ml blacklight’s violet shampoo, formulated for highlighted, bleached, white and natural blonde hair, eliminates yellow tones, brassiness and refreshes faded highlights leaving hair looking cleaner and brighter. its unique formula, enriched with 11 amino acids and argan oil, moisturizes, strengthens hair structure and repairs surface damage while increasing shine and colour retention. sulfate, salt and paraben free. use: apply to damp hair. lather evenly and rinse. repeat application and leave for 1 to 5 minutes. follow with blacklight nourishing conditioner. use whenever yellow tones or brassiness re-appears. this product is designed to be used and sold by trained professional. purchaser is completely liable for outcome from use of this product and will not hold seller responsible for unwanted results or damage to hair, skin, nails or health.
Specifications:
| Is Discontinued By Manufacturer | No |
| Package Dimensions | 5.55 x 2.09 x 2.05 inches; 8.5 Ounces |
Reviews:
I decided to try this shampoo for extra toning when trying to maintain an icier blonde shade between appointments with my colorist. It is among one of the more potent violet shampoos and will help enhance your blonde. It is also less drying than another violet shampoos on the market, which is another plus of this product. I even safely used it on my hair when I had remy extensions. However, beware that the purple can be messy and stain surfaces (found this out the hard way)danielle.m
For all you blondes out there you need this shampoo!!! I cannot stress this enough, if you have any orange in your hair at all you, will want to get this shampoo. It is so pigmented, it’s the most amazing thing I’ve ever used in my life. All blondes need this in their life I used to own a salon and would recommend it to all my blondes. Get the purple shampoo version of this if you have a yellow in your hairkahley.m
I was given this as a gift. At the time, I had deep purple hair. This shampoo really helped at keeping my color in check. Mine has a pump dispenser, which makes dispensing very easy for me. I don't like that the dispenser dripped every so often at inopportune times, like when no one was in the shower. This shampoo stains, so after shampooing, you need to rinse off your hands pretty darn fast. I love the smell, the color and the way it leaves my hair sof. I'm down to a 1/4 bottle now. I'm going too purchase my own this time. I'm satisfied with this shampoo
