20 Best Shampoo And Conditioner For Coarse Thick Hair (Jan 2023 Update)

To preface. I'm a 25 female. Natural light brown hair, bleached low maintenance blonde. Thick wavy frizzy hair that reaches the lower bottom of my back. Prone to split ends and breakage at the bottom of my hair. No extensions. I wanted to add this so people with similar hair types can relate. So to start, I'm so torn on this shampoo… I tried it for 3 weeks and I do like that this shampoo and conditioner cuts down on my overall frizz and made my hair so much smoother and less likely to tangle which is exactly what I was looking for. BUT there is some things about this shampoo I just can't ignore. First off the smell, I just can't get past it. It reminds me of a menthol cigarette. It just smells sooo minty and lingers after washing. Some people may not mind the smell but if my shampoo is going to linger, I'd prefer it to smell like something other than strong mint and almost a tea tree smell. Second, when the conditioner sets for a couple minutes before rinsing out I've noticed that my back and neck where the product has been laying in my hair will get very cold and tingly. Almost like how when you have a breath mint you get the same effect in your mouth but it's on your body this time. This alone made me decide not to repurchase. I like my shower water very warm and I found myself constantly turning the heat up because while the conditioner set I would get extremely cold from the tingly feeling. It can be overwhelming sometimes and linger even after washing the area thoroughly and drying off. I would assume if this was a shampoo and conditioner without the minty smell that I was having an allergic reaction to it but since it has that smell I just really don't know if the tingle is intended or not. And lastly, I've noticed a lot of small breakage at the top of my hair by my scalp. I'm not prone to breakage that high and only notice it after a fresh bleach every once and a while although it is usually very rare for me. I should note that it has been 3 months since my last bleach since I am a low maintenance blonde and I was not using this product during my last bleach. I also take a lot measures to protect my hair that could be the cause of breakage that high. So at this point only thing I've changed is this shampoo and conditioner. I've decided not to finish the rest of the bottle due to concerns about further breakage. This is just my experience. Some people seem to love it but it's a no from me. I hope this helps some people on the fence after reading conflicting reviews. I've switched to Joyco kpac reconstructing shampoo that has also given me the same desirable results so far with a much better smell, no breakage, and most importantly no tingly feeling on by skin.Lexi

I saw the hair loss reviews but if the hair is coming out at the follicle then that is definitely health related not from a shampoo. Shampoo cannot cause hair loss unless maybe a severe reaction to the scalp and there's swelling and for whatever reason the follicle comes out with it but that is highly unlikely. But anyways back to my review lol this is the most hydrating gentle shampoo I've ever used it's perfect! It cleans my hair and makes my scalp feel so refreshed but my hair is detangled and moisturized! And the conditioner is so creamy and moisturizing! The scents for both are so relaxing to me and my hair and scalp are taken care of with this set of shampoo and conditioner. my hair is so soft, shiny and perfectly moisturized. Definitely for medium to thick hair types unless you have finer very porous hair then I think you'd like it. Definitely one I can rely on and will repurchase but I already got the liters so guess I'll be repurchasing after that lolHairlover

Long 1B hair that's never been treated. I've used the shampoo and conditioner together for about 6 months now, and my hair has been shedding for the past three weeks. The shampoo helped my hair feel soft in the first few months of use, which is why I then got the conditioner to match, but now I've had like 10ish hairs come off my wide tooth comb every time I wash and gently comb the ends of my wet hair to apply conditioner–more will come out when I brush my hair later in the day. I think the All Soft system may work for some people but this has just damaged my hair over the long run. And I have to admit that I don't see the same results as when I first started using. Since I got the jumbo sizes, I'll probably retry these in the future for shorter periods of time, like switching systems every month lol. Imma just try Ouai for now.BrownCollegeGirl

I really wanted to like this, and had high hopes due to good reviews, but it just isn't working for me. I wash my hair every 2-4 days and have a normal to oily scalp. Once I started using this shampoo and conditioner, I started getting bad dandruff. I thought maybe I just needed time to get use to the product, but the dandruff got worse with continued use. I'll run my hands through my hair and dandruff will literally coat my shirt. I also didn't notice any change in my hair feeling softer or less frizzy. Its disappointing because it smells good and the conditioner feels rich. My hair also smells great after using this. My scalp just doesn't like it. I don't have sensitive skin and I've use a wide range of hair products throughout the years, from drug store to name brand, so this experience was shocking and unusual for me.Marz

Used this product for about a year. Absolutely loved the smell and the consistency of both shampoo and conditioner, made my hair few clean, all around enjoyed it. I have fine, thin, mostly straight hair. But every time I showered, small clumps of my hair would come out. I honestly just thought I was shedding and didn't think much of it but have noticed a fair amount of hair loss compared to when I started using it. Decided to look at reviews before reordering and noticed similar complaints. Switched to another shampoo and lost only a couple of strands. This produce 100% made my hair fall out like crazy, no idea why or how but do not use. 2 stars only because I love the smell.jen

I was searching for a new go to shampoo and conditioner, something for my fine but thick, damaged and frizzes easily hair (its humid in the south), as I'm growing it out since I had to do a big chop. I did alot of searching online reading reviews on all products, that was my make or break on finally making a purchase. WTBS I'm super happy with this product and have been using it for over a month before even writing a review. The shampoo is so fragrant, it WOW'd me, it doesn't smell that strong out the bottle, I love it, but if you are sensitive to strong scents you might not like it, but after using over a week or so, you get used to its power and enjoy it alot. Lathers well, my hair feels super clean and soft, mega sleek is exactly what you get with this combination. When blow drying you can still smell the luxurious smell, faintly not over powering but where you know your hair smells SO GOOD! My frizz and fly aways are definitely helped by this product. I normally straighten my hair almost daily, but since my big chop and I'm growing out my natural hair, I want it super healthy and the least amount damaged as possible, so right now no flat iron only blow drying and it looks very good! I haven't had a haircut in over 22 weeks so I can only imagine how it would look straightened with the help of this Mega Sleek. This will be my shampoo and conditioner for a long time. The conditioner is nice and slimey (if you have hair like mine that will tangle horribly and you need a slimey conditioner just to be able to comb it after.. my hair is shoulder length now, but used to be LONG, my hair acts no different with a different length), its very conditioning and works very well!!! I have zero complaints on both these products and do recommend! Only warning is the scent if you are sensitive, you can always try and return, but give it a fair chance. I honestly love this stuff and so glad I found the right product so I can stick with something that makes me and my hair happy. FINALLY!! P.S. I leave my conditioner upside down, so its easier to squeeze it out VS shaking the bottle to get the conditioner to come out since its thick not runny.Jessica

I really love that this product truly makes my fizzy, wavy hair less frizzy and sleek! I come out of the shower with shiny hair and it seems to stay much more tame than with standard shampoos!! I am very happy with this shampoo! This shampoo has little to no scent, so it's great for people who also prefer mild-scented hair products! Highly recommend for anyone, but especially for those who deal with frizz! I straighten my hair often, and I have found this shampoo works great for me in that way too – easier to straighten after using!tara.c

I usually buy Aveda smooth infusion but they changed the formula/product and reviews aren't great. So I tried this. I am completely surprised at how much I love it! It smooths my hair nicely on straight hair days but also makes my curls so happy on curly days. Great price. Does everything you would want your shampoo and conditioner to do. Thank you! Will buy again for myself and daughter.Little Belle

I have a lot of hair and a small amount goes a long way. It lathers up nicely and my hair feels and smells good. I have noticed a difference in the way my hair looks.kelbelkelly

I switched from the hair loss to the thickening just natural organic shampoo. I love every product I've purchased from them. The thickening shampoo makes my hair feel Fuller, the strands feel and look thicker. It doesn't weigh my hair down, but it also doesn't strip it and leave it feeling "too squeaky clean" it leaves my hair feeling soft, and bouncy. Highly recommend just natural for anyone. They're not cheap but one bottle of shampoo lasts me about 10 months. I wash my hair normally every other day, sometimes every day, depending on the weather and how sweaty I get. Their products are absolutely worth it.shellie.m

I have an oily scalp with wavy waist length thick hair (many thin/low porosity strands). Color treated blonde. Problems: fluffy/poofy hair, greasy roots, dry ends, seborrheic dermatitis (on back of scalp) 1. Product longevity: I only used the allotted card sample packet of 10 mL shampoo & 10 mL conditioner, which I was prepared to not be enough for my long hair. It was perfect! It went a long way, which was a pleasant surprise right off the bat. 2. Scent: the fragrance is pleasant, light but it hangs in there, even into the next day. The scent is unisex. It just smells very *clean,* like a fresh aquatic citrus. Although it’s subtle, it is noticeable enough to get a “ooh your hair smells good” when someone goes in for the hug. 3. Effectiveness: this cleaned my hair so well, without making it feel overly dried or stripped. I have a hard time getting a good product that works with my dermatitis, and actually calmed the flare up I was having. Day 2 after wash, my head was so much less itchy than it was all week. My hair stayed clean and free of grease throughout all of day 1 and 2. Paired with the conditioner, my hair was smooth, shiny, soft (but not overly fluffy/full of poofy flyaways). It felt hydrated and my ends looked good. I’ve been faithful to olaplex for the past 2 years, but think I may have a new fave. I noticed that with olaplex, my hair began getting greasy SO quickly. I was getting greasy same day as wash. I still love it (that LATHER and scent tho!), but I think it’s too rich and moisture-focused for regular use given my oily scalp. My seborrheic dermatitis was getting worse and having intense flare ups. Anyway, everyone’s hair is different, and can change in different seasons, so I really don’t think there’s a “one size fits all” hair product that will be best for everyone at all times. That being said, transitioning into warmer, humid spring/summer weather, I’m really pleased to have found this product. It’ll be great for clean summer hair.jessicaeve1023

For reference: I have LONG hair with a naturally wavy/curly texture, and with that comes frizz. A lot of it – even though I'm very aware of how to tame it (naturally kept or with a blow-out). My hair behaves weirdly, i'll just put it that way – it's difficult to achieve perfectly smooth styles. HOWEVER… I've been using OUAI products (I started with the THICK SHAMP+THICK COND.) for a little bit over a year now & all I can say is…I will NEVER go back to anything else, ever, unless I find something AS extraordinary as this brand. It's like magic in a bottle, to me at least. I have never experienced better hair (at home, done by me) in my entire life. It's insanely smooth & silky. I have such minimal frizz now. I normally need to blow dry AND straighten my hair, but I am beyond satisfied with just the blow-dried results. The only cons, I would say, is that because there's such rich and moisturizing ingredients (love to see it!) your hair can become a tad oily after the third day, even second sometimes. You just need to figure out what the right amount of product is for you so that you don't over do it. The second con, though it's nothing too crazy, would be that sometimes I end up needing more product in the shower, as it doesn't lather suuuuper well – but again, this depends on hair length and the amount that you know you need. I guess I just wish it foamed a bit more, is all. BUT these are such small things that can be resolved & aren't much of a big deal. For the oily con as mentioned above, this is why I switched to the MEDIUM line & I feel like it has helped. The THICK line may have heavier ingredients. Thank you OUAI x times a million <3 I hope these formula's never change! 🙂 BEST CHOICE I'VE EVER MADE FOR MY HAIR !SierraBie

I have tried SO many different shampoos and conditioners. A lot from drugstore and high end. And lately I've noticed I've been shedding more than usual. I have been using pureology a lot. I've used strength cure, hydrate and the nano works good line. But for some reason the pureology strength cure especially really irritated my scalp and makes me lose soooo much hair. So I got the ouai thick hair shampoo and conditioner and the first time I used it my shedding was only like 10 hair strands! I've washed my hair 4 times with it now and my hair scalp feels so clean but the shampoo makes washing my hair so easy and doesn't tangle my hair. And the conditioner is chefs kiss. I barely have to use any and my hair is so conditioned after the shampoo/conditioner. My hair is so soft, shiny, clean and my natural waves/curls look really pronounced since using the set. Also they smell AMAZING I want a perfume in the shampoo scent! I got the leave in, oil, and curl cream and they all work together beautifully and don't make my hair feel producty which I like because pureolgy always leaves my hair feeling kinda gross when I use their leave ins. Anyway I totally recommend this set and if you're getting greasy hair from this set try the medium or fine hair set. This just probably isn't for your hair type. I have zero buildup with this and have perfectly clean,soft hair.Hair enthusiast

I have suffered for a long time with heat and chemical damaged hair that what fine, dry, breaking , splitting, wispy at the ends and just would not grow past my shoulders! Now it is the middle of my shoulder blades in two months maths and still feeling thick at the ends from when I had it cut in November. For my hair to still show a straight trim line three months on has never happened before! I bought two lots and juts needing to order again so it has actually lasted longer than supermarket bought, and I use it every other day!! I will be placing another order regularly for sure. Finally a product that works ladies!!!gethsemanie75

So far I am loving this! I have been having an issue with my hair and it thinning out. Since I have started to use this I have noticed a huge change in the effected area. It was not pricey at all, infact I think is super great price. I was looking into others that were more expensive and am so glad I found this because it is sure doing what it is supposed to. A little does a long way. It does have a little bit of a odor to it but it goes right away. Its not strong and smells often bother me. I will definitely be getting this again and I recommend getting this, if you need some help like I did. Repairing my hair, getting growth back all while giving me strong, healthy hair like I used to have, is amazing!danielle.e

I absolutely love this product. I use it whenever my hair feels dry and it replenishes it. I love the smell also. I have reviewed it on my Instagram page and I love it so much I have multiple bottles. I recommend.chienyenwa.o

I am a hair product junkie and love to find products that allow my hair to be at its best. For the record, I have wavy hair that tends to be dry and frizzy at times. After shampooing with Extra Love Shampoo, I applied the conditioner for about 3 minutes. My hair felt soft and healthy which was exactly how it looked when it was dried. I would have loved a bit more hydration, but I’m sure a deep treatment or mask would be able to deliver that. Overall, great results and definitely a conditioner I would keep on rotation. Disclaimer: I received an incentive from Influenster and IGK in exchange for my honest product review.MayB66

I have natural curly hair, and using the IGK Extra Love Shampoo was not what I expected. It had a floral-like scent which was nice. The texture was creamy. Once I applied it, it did not lather. I massaged it on my scalp and roots, but it felt like all it did was dry up my hair. I don’t feel like my hair is clean, since I’m my hair feels more like it was stripped off its oils. Do I see any volume? A little bit but not enough for me to be wowed. I do not recommend this for those with curly hair, as I couldn’t even run my fingers through my wet hair during shampoo and after rinsing. My hair actually feel heavy and dirty. I received this product complimentary from Influenster for testing purposes. *Incentivized*AxelDoesReviews

Ok – IGK does it AGAIN! This haircare brand can do no wrong in my book. My hair is thin and usually gets pretty oiling fast so I am quite picky about my shampoo because I need that super clean, but not stripped hair kinda clean. My hair felt super soft and scalp felt so clean, i was able to go 3 days without washing – thats a huge win in my book! The scent did not bother me, it did not really stand out to me either. The texture was just like any other shampoo, but I can confirm there was a great lather! I always recommend IGK to my friends and family and will definitely recommend this shampoo too. I received an incentive from Influenster and IGK in exchange for my honest review.sjg96

Incredible experience with this WOW Shampoo Apple Cider Vinegar and Virgin Coconut + Avocado Conditioner. I applied Shampoo an I let it act for 5 minutes, gently massaging the root. I rinsed thoroughly and then applied the conditioner and let it act on the driest parts of my hair for 3 minutes. What's the result? WOW, a thousand times WOW…! My hair came out very clean and shiny, felt soft, removed the frizz completely and felt the hair straighten. The smell is delicious, smooth and delicate. Perfect combination of Apple Vinegar Shampoo and the incredible Virgin Coconut + Avocado Oil in Conditioner. It’s natural and Cruelty free. #wowskinsciencesibely.v

I took a chance years ago! My frizz is under control just by shampoo and conditioner. My hair feels LIGHT (not weighed down by other frizz products). My breakage and hair loss is very minimum compared to ABSOLUTELY HORRIBLE breakage and hair loss before using WOW! I’ll use this shampoo/conditioner combo forever! It’s def worth the Little extra cost compared to other shampoos that do absolutely nothing but harm to my hair! The smell isn’t overpowering yet still smells clean! Daily use, but I use it every 2-3 days when I wash my hair! It also removes buildup from other products that weigh down and cause oil! That’s the only reason I can go longer between washes! I used to have to wash my hair daily! I love WOW Apple Vinegar Shampoo!Tammy S.

This shampoo is a dream for anyone w/ long hair! First, it cleans thoroughly w/out stripping your hair of natural & needed healthy oils. It's gentle while still cleansing. Second, it helps fight all kinds of problems like hair loss, dandruff, dry hair, etc… Third, you do not need to use a conditioner! I have long hair that loves to tangle, especially when wet. Since this shampoo doesn't strip your hair the way others do, I can run my brush thru my wet hair easily, w/ no snarls! It's as if I used a conditioner! Now, I save money & time in the shower–& w/ long hair that means a lot! Lastly, this product is animal & environmentally friendly & safe to use! I love this shampoo & have been getting for my mother as well. Highly recommend!Tara S.

I was looking to use something better than my typical drugstore shampoo and had seen quite a few good reviews for this brand. After using it I noticed my hair felt gross, very heavy and greasy, but I assumed maybe I hadn't rinsed all the product out. Since then I have made sure to triple rinse my hair every wash to ensure that isn't the case but I still have the same results. It had become very frustrating especially because I spent so much on the shampoo and conditioner. I am noticing a lot more product buildup than I had before and will be trying something else. The only upside is I think it has taken away some of the brassiness.Kassidy

I've been trying to find the best hydrating shampoo and conditioner. Tried this one from the great things my coworkers at ulta said about it. However i felt like it was causing extreme hair loss. Around where my baby hairs used to be is nothing, and i feel like my hair line is receding after using the matching shampoo and conditioner for about a month. I am only 22 and feel like i should not be experiencing this much hair loss. My hair feels soft for about a day and then it's straight oily. Overall Joico isn't all it's hyped up to be and i would not recommend it.Beauty Advisor

I normally do not leave reviews unless I'm supper satisfied with the purchase! And let me tell you how happy I am that I finally found a amazing shampoo for my hair. I've been struggling with dry scalp for some time and tried so many different shampoos and nothing worked. My sister recommended this shampoo to me, she told me her hairstylist recommended it to her. I decided to try it out since I had nothing to loose.. I'm so glad I did because my dry scalp is so hydrated!!! My hair feel sooooooo soft and smooth and my hair is growing longer because I'm finally using the right shampoo for my hair.. it is pricy but when it come to my hair Being healthy i don't mind paying for it. Also a little bit goes a long way. You won't regret it!Preet

I am in love with Pureology Smooth Perfection Shampoo! This is my first time trying Pureology and I had no idea what to expect. The first thing I noticed about the smooth perfection shampoo was the scent, I loved the hints of cocoa. Upon first application I decided to use a small amount and I am glad I did, a little bit goes a long way with this shampoo. I have really long hair and I only had to use a quarter size amount or less. I want to point out that I always have to use a handful of shampoo when I use my usual drugstore brand, so I was shocked by how little I had to use of the pureology. I massaged the shampoo in my hair for a good 1 to 2 minutes and then proceeded to wash it out. My hair felt so soft and clean without feeling stripped at all. I typically have a lot of fallout when I wash my hair, but noticed less strands of hair coming out while washing. I followed up by using the pureology smooth perfection conditioner. I also use a quarter size amount or less and it was more than enough. I focused this conditioner at the ends of my hair and put whatever was leftover on my roots. I let the conditioner sit for the recommend time of 1 to 2 minutes and then proceeded to wash it out. I felt like it took no time to wash all of the conditioner out. My hair was less tangled and overall felt so much healthier than what I am used to. I used the smoothing lotion on the ends of my hair, blow dried my hair and was so amazed by the end result. The end result after I blow dried and straightened my hair was incredible. My hair was less frizzy and more straight making it so easy to straighten. I would like to add that my hair is very wavy/curly and frizzy after washing. The price for the Pureology Smooth Perfection set is a bit expensive, but honestly it is worth every penny. I would definitely recommend this Pureology line of haircare products. Pureology Smooth Perfection is my new Holy Grail of haircare.amber.o

I got this product complimentary from Influenster and Pureology for my honest review. I really loved how this product worked for my hair. It left it so smooth and silky. It lathered really nicely and felt great when I washed it. It also rinsed out nice and easy and left my scalp feeling great. When I blew my hair dry it was like silk. Absolutely fabulous! Only negative, which I was REALLY surprised about, was the scent of this product. It was not pleasant at all to me and not something like I’ve ever smelled in a shampoo. I didn’t like it and for me that is important in a shampoo. I have other Pureology products and love their scents. it’s just this one that I couldn’t tolerate. Otherwise, I love how the product works, but due to the scent I would not buy this product. Sorry but it’s just my honest opinion. I only like haircare that has a nice pleasant smell and this one fell short in that area. It was almost like lightly nutty and musky and sour all mixed together. Hard to explain but it was not like typical haircare scents. For those that don’t care about how a shampoo smells, this would probably be good for you because it does work for smoothing and shine. Thank you for sending me this product and for letting me give my honest opinion.melissa .b

I received this product from influencer pureology, but all opinions are completely my own. I have enjoyed using this shampoo. I find that the combination of the shampoo conditioner does help smooth my long hair and does really help smooth frizz. The shampoo cleanes hair great, good lather though it can make hair feel only slightly stripped. Conditioner is a nice one that helps smooth but doesn't overdo it and cause hair to feel heavy. Both help cleanse and Condition my hair without feeling too dry or too weighed down. The heat protectant from this line is nice and I feel it helps smooth hair and help make it somewhat softer. It doesn't help much with tangles though. Overall a good smoothing system that helps with frizz. I would recommend anyone trying it out.shona.d

I have been using the Shea Moisture conditioner for approximately two weeks and was provided them by #trywithtopbox as a #freeproduct for my honest review. I have fine, thin, waist length hair that is naturally blonde starting to go grey, that is prone to split ends and I would describe as normal to oily. I don't wash it daily but every 2 to 3 days it's just too much work to do daily. I used the conditioner as directed and found that my hair combed out fairly easily even while still wet which was great as it tends to tangle quite badly when I don't use a good conditioner on it. My hair was soft and shiny and manageable. The container for this feels slightly greasy when I handle it during use even after rinsing them off. The conditioner bottle uses a pump as a dispenser which is great but I couldn't get the original one that came with the bottle to function. I replaced it with one I had but I noticed that the thick conditioner dries and forms a plug that takes several pumps to force out. Overall I would say this was a good product that worked as advertised and if someone was looking to try this I would recommend it, I'm not sure if it is the best choice for me given the frequency with which I wash my hair.MargarethaM

I have been using this Shea Moisture shampoo for approximately two weeks and was provided them by #trywithtopbox as a #freeproduct for my honest review. I have fine, thin, waist length hair that is naturally blonde starting to go grey, that is prone to split ends and I would describe as normal to oily. I don't wash it daily but every 2 to 3 days it's just too much work to do daily. With this product I would say my hair was clean after use, it looked shiny and felt soft. I did notice that by the second day though that the hair near my scalp was looking greasy and by the third day it was even worse. Usually it's only beginning to look bad on the third day. I'm not sure if there is just too much oil in this for my hair to handle, if used daily it may not be noticeable. The coconut fragrance was pleasant but not overpowering and faded after a few minutes. The container for these feels slightly greasy when I handle them during use even after rinsing them off. Overall I would say this was a good product that worked as advertised and if someone was looking to try this I would recommend it, I'm not sure if it is the best choice for me given the frequency with which I wash my hair.MargarethaM

I received this as a #freeproduct through #trywithtopbox, but this review is 100% my honest opinion. I have fine 2A/2B hair that is coloured/bleached. I really struggle to find conditioning products that are repairing and hydrating for the colour, but not too heavy for my fine hair. Most conditioners really weigh my hair down and make it oily. I didn’t have that experience with the SM manuka honey and yogurt conditioner! First off – the scent is lightweight and really nice. It smells exactly like honey, but isn’t too sweet. The formula is hydrating but not heavy. It’s a thinner consistency than a lot of other repairing conditioners, which worked really well for me. I use one pump from the nape of my neck to my ends and let it sit for a few mins before washing out with cold(ish) water. I don’t believe that long term results can be identified without using the entire bottle, but I will say that my hair has been shinier, easier to detangle after washing, and less frizz since starting to use this product. The ends of my hair are usually the driest, and they seem to be less damaged and have less obvious split ends. I would absolutely continue to use this product, and will rebuy! The only thing I didn’t love is the packaging – the pump on my bottle didn’t really work, and had a hard time getting any amount of product out. I don’t know if it was just mt bottle or a design flaw, but I ended up switching the pump with another bottles I have with a thicker tube, and have not had any problems since.RoseyB37

I've been using the WOW Skin Science Apple Cider Vinegar Shampoo and Coconut Avocado Conditioner for the past 2 weeks and absolutely love them! I've used apple cider vinegar on my hair so I was intrigued when I saw this shampoo. This shampoo works gently to clear build-up and dandruff on the scalp and nourish hair. It works into a nice lather a little goes a long way. It's left my hair clean, shiny and soft. The WOW Coconut Oil Conditioner is ideal for dry or stressed hair. When I opened the conditioner I exclaimed "WOW this smells fantastic!" It makes me feel like I'm on an island sitting under a palm tree and relaxing. It smells that darn good! It's a very thick conditioner but rinses out easily. Between the two of them my frizz issue's aren't there so I'm a happy camper!Lisa J.

I used the WOW products hoping to improve my dandruff issues and detoxify my scalp. The ACV shampoo lathered well, washed out easily, and left a noticeable apple cider vinegar scent. It made my scalp oily and itchy after a day or two. My scalp is not usually oily. My scalp flaked more than usual. I was using it exclusively, but then I began alternating its use with my usual shampoo, which does not make my scalp oily, because I was concerned that the WOW products were too harsh. The conditioner is very thick. I use it on the ends of my hair, not on the scalp. It has a noticeable coconut scent. The labels state there are no sulfates, but the usual sodium lauroyl sulfate is replaced with Sodium Lauroyl Sarcosinate. I do not know if this is comparatively healthy. It has other chemicals, including sodium benzoate. I did not notice more shine to my hair. These WOW products may not be the best ones for me and my hair concerns. I am disappointed with the experience.Grace T.

It caused a lot of my hair to fall out when I used it and I wouldn’t say I have the best hair but I haven’t touched or damaged it in anyway in the past year and a halfCourtney Horton

Best shampoo and conditioner I've used in my life so far! Jeeps my hair growing and healthy. The smell is not great but worth it!rachael.l

Well, super bummed. I liked the light scent. It doesn't smell "good" but not bad either and it doesn't linger so I don't care about that. First time I used, literally thought I forgot to rinse conditioner out. So I washed next day (usually only wash twice a week). My hair was fine, but seemed a bit heavy. Used it yesterday without the conditioner this time because I used a hair mask (which I've been using for years). Could tell immediately when rinsing the mask my hair felt really weird. Then again today everything but the top most layer is a weird filmy greasy mess! So it's not just the conditioner, but the shampoo. It leaves a gross film on my hair making it super greasy. I have an oilier scalp but I can still go days between washes. This stuff somehow has the strands extremely oily! Will definitely return this one. Love the ghost oil and their purple hair mask though!Haleygb

If I had never tried this brand quite some time ago in a Sephora Play box (remember those?) I would be kicking myself for sleeping on it! I fell in love with the “ghost oil” first, and from there I jumped in hard to the brand. The volume shampoo (and the equally awesome conditioner counterpart) have turned out to be amongst my favs! I love the smell- clean and fresh without being too overwhelming. I’m a hard sell on shampoo, but this is a nice size for the $20 price point and it has a good lather, so it should last for a decent amount of time. I also really like that VERB is both cruelty and SLS free, uses sunflower oil as a natural hair protector and vitamin B5 to add thickness to the hair. It’s rather hard to be the judge of whether or not a product produces enough volume simply Bc we all prefer differing levels of volume in our hair, but I do enjoy the way this shampoo performs in my hair, and I’ve been able to regularly produce and reproduce“voluminous hairstyles” that I’m fond of when I use this shampoo and conditioner set.Reatha24

I was not the biggest fan of Verb Volume Shampoo. I have fine, curly hair that gets weighed down easily. I have lost some volume/thickness during the pandemic for some reason, so I am always looking to thicken and give myself some lift and volume. First, I am big on scent and I don’t need my products to smell like anything specific, as long as it smells good. I didn’t like the smell of the Verb Volume Shampoo or Conditioner at all. It reminded me of Matrix Biolage, which is one of my least favorite brands and scents. I can get past the scent if the product works. I can honestly say I didn’t notice much of a difference as far as the volume my hair had after blow drying it straight. But I will say that the shampoo definitely didn’t weigh my hair down, which is great. I do like Verb as a brand, and recommend it to people. This particular product was just not for me.beccalec

L'Oréal Paris EverStrong Sulfate Free Thickening Shampoo and Conditioner kit is retailed around $14.00. It’s a very affordable haircare with rosemary leaf to fortify fragile and thin hair. I could feel the hydration and thickness since the first use with a pleased fresh aromatic fragrance. My hair looks fuller and soft without frizz. I was very impressed with this L’Oréal Vegan line. I have tried other versions from L’Oréal’s line of products but these gave me the best results: thicker, shinier, healthier feeling hair with weight but no weigh down, and leaves all of my scalp and hair feeling clean and balanced. I’ve never been a fun of their products before to try this EverStrong Sulfate Free Thickening kit because the others leave me with dryer ends and, oilier base and itchy scalp. The paraben and sulfate-free system is non-stripping and gentle on color-treated hair. Thank you @bzzagent for the opportunity to try and change my mind about the line. #bzzagent #loreal #vegan #sulfatefreeshampoo #rosemaryleaf #lorealeverstrong #tickeningshampoo #softhairpaolla.b

It doesn’t smell bad, some of the reviews were a bit harsh on the smell. It’s rosemary and I think a bit minty. I’m on day three of use, while I haven’t really noticed a visual difference, my feel feels thicker. The texture doesn’t feel as fine as it normal is. I have alopecia and my hair is just weak and thin. Keeps my hair feeling clean as well.Kate03901

I was lucky enough to receive this product for free to test and review courtesy of Topbox. #freeproduct My hair is colour treated, and thus, it is dry, brittle and damaged. After using this conditioner, along with the shampoo and serum from the same line, I have noticed a bit of improvement in the overall condition of my hair. I have less breakage and fewer split ends. The Everstrong conditioner is easy to work into my hair and rinses out just as easily. There is a bit of a cooling sensation – I gather it is from the peppermint in the ingredients. I think that has been helping to stimulate my scalp, and hopefully, in the long run, will help with hair growth. I look forward to using this product especially in the summer because of the cooling effect. The scent is more on the herbal side, but it also has a bit of a minty smell to it. I prefer the smell of the Everstrong conditioner over the shampoo of the same line.opinions_matter2

I have an oily scalp with wavy waist length thick hair (many thin/low porosity strands). Color treated blonde. Problems: fluffy/poofy hair, greasy roots, dry ends, seborrheic dermatitis (on back of scalp) 1. Product longevity: I only used the allotted card sample packet of 10 mL shampoo & 10 mL conditioner, which I was prepared to not be enough for my long hair. It was perfect! It went a long way, which was a pleasant surprise right off the bat. 2. Scent: the fragrance is pleasant, light but it hangs in there, even into the next day. The scent is unisex. It just smells very *clean,* like a fresh aquatic citrus. Although it’s subtle, it is noticeable enough to get a “ooh your hair smells good” when someone goes in for the hug. 3. Effectiveness: this cleaned my hair so well, without making it feel overly dried or stripped. I have a hard time getting a good product that works with my dermatitis, and actually calmed the flare up I was having. Day 2 after wash, my head was so much less itchy than it was all week. My hair stayed clean and free of grease throughout all of day 1 and 2. Paired with the conditioner, my hair was smooth, shiny, soft (but not overly fluffy/full of poofy flyaways). It felt hydrated and my ends looked good. I’ve been faithful to olaplex for the past 2 years, but think I may have a new fave. I noticed that with olaplex, my hair began getting greasy SO quickly. I was getting greasy same day as wash. I still love it (that LATHER and scent tho!), but I think it’s too rich and moisture-focused for regular use given my oily scalp. My seborrheic dermatitis was getting worse and having intense flare ups. Anyway, everyone’s hair is different, and can change in different seasons, so I really don’t think there’s a “one size fits all” hair product that will be best for everyone at all times. That being said, transitioning into warmer, humid spring/summer weather, I’m really pleased to have found this product. It’ll be great for clean summer hair.jessicaeve1023

For reference: I have LONG hair with a naturally wavy/curly texture, and with that comes frizz. A lot of it – even though I'm very aware of how to tame it (naturally kept or with a blow-out). My hair behaves weirdly, i'll just put it that way – it's difficult to achieve perfectly smooth styles. HOWEVER… I've been using OUAI products (I started with the THICK SHAMP+THICK COND.) for a little bit over a year now & all I can say is…I will NEVER go back to anything else, ever, unless I find something AS extraordinary as this brand. It's like magic in a bottle, to me at least. I have never experienced better hair (at home, done by me) in my entire life. It's insanely smooth & silky. I have such minimal frizz now. I normally need to blow dry AND straighten my hair, but I am beyond satisfied with just the blow-dried results. The only cons, I would say, is that because there's such rich and moisturizing ingredients (love to see it!) your hair can become a tad oily after the third day, even second sometimes. You just need to figure out what the right amount of product is for you so that you don't over do it. The second con, though it's nothing too crazy, would be that sometimes I end up needing more product in the shower, as it doesn't lather suuuuper well – but again, this depends on hair length and the amount that you know you need. I guess I just wish it foamed a bit more, is all. BUT these are such small things that can be resolved & aren't much of a big deal. For the oily con as mentioned above, this is why I switched to the MEDIUM line & I feel like it has helped. The THICK line may have heavier ingredients. Thank you OUAI x times a million <3 I hope these formula's never change! 🙂 BEST CHOICE I'VE EVER MADE FOR MY HAIR !SierraBie

I have tried SO many different shampoos and conditioners. A lot from drugstore and high end. And lately I've noticed I've been shedding more than usual. I have been using pureology a lot. I've used strength cure, hydrate and the nano works good line. But for some reason the pureology strength cure especially really irritated my scalp and makes me lose soooo much hair. So I got the ouai thick hair shampoo and conditioner and the first time I used it my shedding was only like 10 hair strands! I've washed my hair 4 times with it now and my hair scalp feels so clean but the shampoo makes washing my hair so easy and doesn't tangle my hair. And the conditioner is chefs kiss. I barely have to use any and my hair is so conditioned after the shampoo/conditioner. My hair is so soft, shiny, clean and my natural waves/curls look really pronounced since using the set. Also they smell AMAZING I want a perfume in the shampoo scent! I got the leave in, oil, and curl cream and they all work together beautifully and don't make my hair feel producty which I like because pureolgy always leaves my hair feeling kinda gross when I use their leave ins. Anyway I totally recommend this set and if you're getting greasy hair from this set try the medium or fine hair set. This just probably isn't for your hair type. I have zero buildup with this and have perfectly clean,soft hair.Hair enthusiast

I have an oily scalp with wavy waist length thick hair (many thin/low porosity strands). Color treated blonde. Problems: fluffy/poofy hair, greasy roots, dry ends, seborrheic dermatitis (on back of scalp) 1. Product longevity: I only used the allotted card sample packet of 10 mL shampoo & 10 mL conditioner, which I was prepared to not be enough for my long hair. It was perfect! It went a long way, which was a pleasant surprise right off the bat. 2. Scent: the fragrance is pleasant, light but it hangs in there, even into the next day. The scent is unisex. It just smells very *clean,* like a fresh aquatic citrus. Although it’s subtle, it is noticeable enough to get a “ooh your hair smells good” when someone goes in for the hug. 3. Effectiveness: this cleaned my hair so well, without making it feel overly dried or stripped. I have a hard time getting a good product that works with my dermatitis, and actually calmed the flare up I was having. Day 2 after wash, my head was so much less itchy than it was all week. My hair stayed clean and free of grease throughout all of day 1 and 2. Paired with the conditioner, my hair was smooth, shiny, soft (but not overly fluffy/full of poofy flyaways). It felt hydrated and my ends looked good. I’ve been faithful to olaplex for the past 2 years, but think I may have a new fave. I noticed that with olaplex, my hair began getting greasy SO quickly. I was getting greasy same day as wash. I still love it (that LATHER and scent tho!), but I think it’s too rich and moisture-focused for regular use given my oily scalp. My seborrheic dermatitis was getting worse and having intense flare ups. Anyway, everyone’s hair is different, and can change in different seasons, so I really don’t think there’s a “one size fits all” hair product that will be best for everyone at all times. That being said, transitioning into warmer, humid spring/summer weather, I’m really pleased to have found this product. It’ll be great for clean summer hair.jessicaeve1023

For reference: I have LONG hair with a naturally wavy/curly texture, and with that comes frizz. A lot of it – even though I'm very aware of how to tame it (naturally kept or with a blow-out). My hair behaves weirdly, i'll just put it that way – it's difficult to achieve perfectly smooth styles. HOWEVER… I've been using OUAI products (I started with the THICK SHAMP+THICK COND.) for a little bit over a year now & all I can say is…I will NEVER go back to anything else, ever, unless I find something AS extraordinary as this brand. It's like magic in a bottle, to me at least. I have never experienced better hair (at home, done by me) in my entire life. It's insanely smooth & silky. I have such minimal frizz now. I normally need to blow dry AND straighten my hair, but I am beyond satisfied with just the blow-dried results. The only cons, I would say, is that because there's such rich and moisturizing ingredients (love to see it!) your hair can become a tad oily after the third day, even second sometimes. You just need to figure out what the right amount of product is for you so that you don't over do it. The second con, though it's nothing too crazy, would be that sometimes I end up needing more product in the shower, as it doesn't lather suuuuper well – but again, this depends on hair length and the amount that you know you need. I guess I just wish it foamed a bit more, is all. BUT these are such small things that can be resolved & aren't much of a big deal. For the oily con as mentioned above, this is why I switched to the MEDIUM line & I feel like it has helped. The THICK line may have heavier ingredients. Thank you OUAI x times a million <3 I hope these formula's never change! 🙂 BEST CHOICE I'VE EVER MADE FOR MY HAIR !SierraBie

I have tried SO many different shampoos and conditioners. A lot from drugstore and high end. And lately I've noticed I've been shedding more than usual. I have been using pureology a lot. I've used strength cure, hydrate and the nano works good line. But for some reason the pureology strength cure especially really irritated my scalp and makes me lose soooo much hair. So I got the ouai thick hair shampoo and conditioner and the first time I used it my shedding was only like 10 hair strands! I've washed my hair 4 times with it now and my hair scalp feels so clean but the shampoo makes washing my hair so easy and doesn't tangle my hair. And the conditioner is chefs kiss. I barely have to use any and my hair is so conditioned after the shampoo/conditioner. My hair is so soft, shiny, clean and my natural waves/curls look really pronounced since using the set. Also they smell AMAZING I want a perfume in the shampoo scent! I got the leave in, oil, and curl cream and they all work together beautifully and don't make my hair feel producty which I like because pureolgy always leaves my hair feeling kinda gross when I use their leave ins. Anyway I totally recommend this set and if you're getting greasy hair from this set try the medium or fine hair set. This just probably isn't for your hair type. I have zero buildup with this and have perfectly clean,soft hair.Hair enthusiast

This shampoo is my holy grail for my bleached hair! The scent is really good, not super overpowering. I have naturally thick almost black hair that is now balayaged blonde, and this shampoo helps clean excess oil without stripping my hair or the toner.maya.d

I love this product! It’s really high quality and even though it’s a little bit more expensive it really is worth it. It works really well and I would highly recommend it to anyone looking into buying it. Worth it!bri.s

I found out that this Kenra Platinum Sulfate free shampoo enriched and restored my hair, improved smoothness and cleaned my scalp perfectly, it brings my hair back to life. I love this Kenra brand ideal for all types of hair. A shampoo without Sulfate, parabens and sodium chloride. Thanks to the company who invented this brand.melanie .m

I have an oily scalp with wavy waist length thick hair (many thin/low porosity strands). Color treated blonde. Problems: fluffy/poofy hair, greasy roots, dry ends, seborrheic dermatitis (on back of scalp) 1. Product longevity: I only used the allotted card sample packet of 10 mL shampoo & 10 mL conditioner, which I was prepared to not be enough for my long hair. It was perfect! It went a long way, which was a pleasant surprise right off the bat. 2. Scent: the fragrance is pleasant, light but it hangs in there, even into the next day. The scent is unisex. It just smells very *clean,* like a fresh aquatic citrus. Although it’s subtle, it is noticeable enough to get a “ooh your hair smells good” when someone goes in for the hug. 3. Effectiveness: this cleaned my hair so well, without making it feel overly dried or stripped. I have a hard time getting a good product that works with my dermatitis, and actually calmed the flare up I was having. Day 2 after wash, my head was so much less itchy than it was all week. My hair stayed clean and free of grease throughout all of day 1 and 2. Paired with the conditioner, my hair was smooth, shiny, soft (but not overly fluffy/full of poofy flyaways). It felt hydrated and my ends looked good. I’ve been faithful to olaplex for the past 2 years, but think I may have a new fave. I noticed that with olaplex, my hair began getting greasy SO quickly. I was getting greasy same day as wash. I still love it (that LATHER and scent tho!), but I think it’s too rich and moisture-focused for regular use given my oily scalp. My seborrheic dermatitis was getting worse and having intense flare ups. Anyway, everyone’s hair is different, and can change in different seasons, so I really don’t think there’s a “one size fits all” hair product that will be best for everyone at all times. That being said, transitioning into warmer, humid spring/summer weather, I’m really pleased to have found this product. It’ll be great for clean summer hair.jessicaeve1023

For reference: I have LONG hair with a naturally wavy/curly texture, and with that comes frizz. A lot of it – even though I'm very aware of how to tame it (naturally kept or with a blow-out). My hair behaves weirdly, i'll just put it that way – it's difficult to achieve perfectly smooth styles. HOWEVER… I've been using OUAI products (I started with the THICK SHAMP+THICK COND.) for a little bit over a year now & all I can say is…I will NEVER go back to anything else, ever, unless I find something AS extraordinary as this brand. It's like magic in a bottle, to me at least. I have never experienced better hair (at home, done by me) in my entire life. It's insanely smooth & silky. I have such minimal frizz now. I normally need to blow dry AND straighten my hair, but I am beyond satisfied with just the blow-dried results. The only cons, I would say, is that because there's such rich and moisturizing ingredients (love to see it!) your hair can become a tad oily after the third day, even second sometimes. You just need to figure out what the right amount of product is for you so that you don't over do it. The second con, though it's nothing too crazy, would be that sometimes I end up needing more product in the shower, as it doesn't lather suuuuper well – but again, this depends on hair length and the amount that you know you need. I guess I just wish it foamed a bit more, is all. BUT these are such small things that can be resolved & aren't much of a big deal. For the oily con as mentioned above, this is why I switched to the MEDIUM line & I feel like it has helped. The THICK line may have heavier ingredients. Thank you OUAI x times a million <3 I hope these formula's never change! 🙂 BEST CHOICE I'VE EVER MADE FOR MY HAIR !SierraBie

I have tried SO many different shampoos and conditioners. A lot from drugstore and high end. And lately I've noticed I've been shedding more than usual. I have been using pureology a lot. I've used strength cure, hydrate and the nano works good line. But for some reason the pureology strength cure especially really irritated my scalp and makes me lose soooo much hair. So I got the ouai thick hair shampoo and conditioner and the first time I used it my shedding was only like 10 hair strands! I've washed my hair 4 times with it now and my hair scalp feels so clean but the shampoo makes washing my hair so easy and doesn't tangle my hair. And the conditioner is chefs kiss. I barely have to use any and my hair is so conditioned after the shampoo/conditioner. My hair is so soft, shiny, clean and my natural waves/curls look really pronounced since using the set. Also they smell AMAZING I want a perfume in the shampoo scent! I got the leave in, oil, and curl cream and they all work together beautifully and don't make my hair feel producty which I like because pureolgy always leaves my hair feeling kinda gross when I use their leave ins. Anyway I totally recommend this set and if you're getting greasy hair from this set try the medium or fine hair set. This just probably isn't for your hair type. I have zero buildup with this and have perfectly clean,soft hair.Hair enthusiast

It's a bit pricey but trust me its worth it. I was tired of my hair feeling gross, dry on the ends and oily at the roots. I threw away all my other garbage shampoos and I finally found the shampoo of all shampoos. Def sticking with this one a little lathers up a bunch. I can go 2-3 days without looking like an oily mess. And it makes my hair smell soo good. Def worth the money if youre tired of your hair having build up.emily p.

So, I hesitated about writing this review because I don’t like to complain, and I did love this product when I first purchased it. My hair was soft, smelled great, and I even had people commenting on the health & shine it had. I loved this product so much I stocked up on it.

About a year into using this shampoo and conditioner duo along with the leave in treatment I noticed an unusual amount of hair fall. I thought nothing of it assuming it was my hair screaming at me for the heat/hair dye ect. However, I noticed it more and more and after 6 months of extreme shedding I decided I should look into what was going on. First i started taking supplements (Womens vitamins and biotin) assuming it was my dreadful diet to blame. No change. I put a shower head filter in to filter my shower water. No change. Then I went cold turkey on heat styling, and stopped using hair dye. Nothing seemed to help. I even bought different ‘it’s a 10’ products to try to “strengthen” my hair. I attempted to not wash my hair but once a week… still incredible amounts of fall out. I was lost. Finally I changed shampoo. I started noticing in the shower less and less fall out, soon brushing my hair produced less wads of hair to clean from my brush. It seems I have found the culprit. I have spent 6 months trying to identify what I was doing wrong, and all signs point to “it’s a 10”.

I’m posting this not out of anger, or spite, but because everywhere I looked I saw “how great” this product is …. I even asked my hair dresser what she recommended for hair fall and she asked what I use and I told her “it’s a 10” and she raves about how great the product is.

my hair is incredibly thin and I have little baby regrowth. I don’t want someone else to go through what I did and change shampoo when it’s too late. So if u r using it’s a 10 and noticing a lot of fall out… maybe it just doesn’t work for us?

Thanks for listening!Amy Clewley

I really like this shampoo and conditioner. It's a shame so many people left 1 star reviews because it just didn't work for them. It would be different if there was something wrong with customer service or the product itself. However, with skin care, nail care, and hair care so much of whether or not it'll work for you is left biology and body chemistry and you have to try different products to find the one that works with yours. So it's really unfair to leave negative reviews on products that don't match up with your unique chemistry.wifeofsauron